We are looking for person taking overall sales responsibility of APAC region (excluding greater China) sales. Work includes distributor management and sales network development, but also some direct sales

The growth should be generated both by opening new business and cultivating existing accounts


  • Full-time
  • General responsibility APAC region (excluding greater China) sales
    • To create and maintain region level sales plan
    • To meet sales targets
    • Direct sales
    • Distributor network coordination and development
  • Hyperspectral system sales
    • Industrial customers
    • Academic customers
  • Strong teamwork skills
  • Travel
  • Relevant technical or business degree or equivalent knowledge through experience
  • Related experience 5+ years
  • Technical consultative sales 3+ years
  • Location: Major city in APAC region, excluding mainland China, with good connections around the APAC region
  • Fluent in English


We are seeking for a Sales Manager located in the APAC to drive new direct sales in APAC region, in various application segments, such as food, waste and recycling, among others.

The Sales Manager reports to Head of Sales and Marketing, and is working closely together with the global sales and marketing team.

The sales process involves contacting leads, and proactively seeking new leads within target sales segments. Person will be responsible for maintaining existing distributors and customer accounts by further developing business relationship with them. The person is expected to be very sales and growth driven to meet our ambitious growth targets.


  • General responsibility APAC region (excluding greater China) sales
  • Establish priorities for the sales territory and initiate appropriate actions to create, implement and execute a sales plan and meet or exceed the sales targets
  • Analyze customer lists for territory, establish a list of visits with demos, schedule calls, and utilize efficiently used CRM (Salesforce)
  • Identify quality leads, develop them to high value opportunities and close the purchase orders, preparing agreements and negotiating the terms with customers concluding in mutually profitable arrangements.
  • Prepare the quotations, business proposals and agreements and carrying out all activities needed to complete the transactions with the customers and business partners
  • Coordinate Specim distributors to manage the regional marketing activities such as trade shows, exhibitions, road-shows and various promotional activities
  • Assist and advise customers on using hyperspectral systems in different industrial applications
  • Continuously provide market and customer specific information to help the company measure results, assess risks and establish action plans to meet objectives
  • Maintaining an accurate weekly PO forecast and monthly invoice plan and travel budget forecast


  • Experience and track record from measurement device sales, preferably machine vision industry
  • Experience in distributor management and distributor network development
  • Ability to close consultative and technical system sales
  • PC experience required; MS Office and Salesforce CRM
  • Excellent written and verbal skills, and the ability to communicate with various levels of the organization
  • Solid track record creating sales growth in industrial business
  • Formal presentation skills
  • Stress and ambiguity tolerance
  • Passion for selling and meeting customer needs by providing technical & sales support to customers via face to face meetings, phone, e-mail, and other forums
  • Able to travel internationally up to 50%
  • Capabilities to convince customers from engineers to high level executives
  • Understanding of service sales and software/application sales is regarded a great advantage
  • Job Type: Full-time


  • Technical consultative sales: 3 years (Preferred)
  • Sales: 5 years (Preferred)


  • Up to 50% (Required)


Hannu Mäki-Marttunen, Head of Sales & Marketing
tel. +358 44 7961 116


Specim is a globally leading supplier in hyperspectral imaging. As a true pioneer and forerunner in this field, we celebrated our 25th anniversary in 2020. In 2021, we became part of Konica Minolta Group. Offices in Finland, and in Oulu (HQ). Own locations in Barcelona, New Jersey, Austin and Shanghai.

Our international team of 70+ professionals, with expertise in optics, electronics, software, and machine vision, serves the market with the broadest range of hyperspectral cameras, imaging spectrographs, systems, and accessories. We are known as a trusted partner with products and support of superb quality and cost-efficiency.

Our products are globally used by our OEM customers in machine vision systems, inspecting food or pharmaceutics production quality, sorting waste, or measuring printed color accuracy. Our products are chosen by numerous research labs, including world recognized centers and installed and operated in drones and large-scale remote sensing airplanes.

With our strategy, “Spectral imaging made easy,” our customers can rely on the scalability of our technology and products. It will allow our customers to keep improving the performance and competitiveness of their solutions.